All WhatsApp message templatesSales follow-up · Retail and e-commerce

Win-back message template with a coupon

WhatsApp win-back message template for inactive customers: says you miss them and offers a discount code with a short expiry to bring them back.

Message text

Hi Mark! We miss you at Bright Deals Store. It has been a while since your last order, so we saved a gift for you: 20% off your next purchase. The code is valid until Friday. Just copy it below and use it at checkout. Reply STOP to opt out

Edit in the builder

Fields to personalize

Replace the fields in braces with each customer's details. In the text above they show an example.

{{first_name}}example: Mark
{{store_name}}example: Bright Deals Store
{{discount}}example: 20%
{{expiry_date}}example: Friday

Tips to use it well

Send it to people who have not bought in three to six months. A short expiry on the coupon makes them decide the same week.

To send this message to someone who has not messaged you in the last 24 hours, it has to be registered as a template and approved by Meta on the official WhatsApp Business API.

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Send these messages with Talqui, without risking a ban

With Talqui your messages go out through the official WhatsApp Business API: after-hours auto replies, campaigns to whole lists and your entire team answering on the same number.

7-day free trial, no credit card required.

Guide: connect your number to the official API